Is Your Marketing Company Working Against You?

Your firm is important and unique. The services and value you provide sets you apart from your competition. So why would you hire a marketing company that offers the same services as other firms in your area? I'd like to kick off the year with a message about why exclusivity matters. Many digital marketing firms use a "blanket approach" to business, selling not only to you, but also to every law firm in your city [...]

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