It’s Time to Talk about Your Social Media

I know, I know. You’re tired of hearing about social media. You’re also probably tired of being told that social media “works” and that you have to use it to promote your firm, without ever being told what “works” means. Never fear. I’m going to break that down for you now. Social media: “forms of…

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Penguin 3.0: 1% of English Queries Effected

Penguin has become Google’s most notorious update. Small business owners that rely on their web presence fear Penguin more than just about any annual or semi-annual event, and rightfully so. What makes Google’s Penguin so devastating and scary for small business owners? When you are hit by Penguin, you need to take immediate action. You…

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A Link Is A Link, Right? Wrong!

One of the many consulting and SEO services we provide for law firms involves link building, link removals and link clean-up. Even attorneys foreign to SEO best practices know that a link should be a good thing and law firms are constantly paying for new services to showcase their practice. With your search engine optimization…

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Can Law Firms Compete And Cooperate At The Same Time?

So many law firms are so caught up in what their competition is doing and how their competition is beating them, that they never take the time to sit back and think how they can cooperate to increase profitability for both law firms. You do this all the time within your referral networks without thinking…

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Help Search Engines Understand Your Website With Schema

The Evolution of Search Results Over the lifespan of search, we have seen drastic changes in how search results are displayed across all search engines. For the purpose of this article we will focus on the search giant Google, but Bing, Yahoo! and Yandex also support many of the different schema markups as well. Over…

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