Building Your Presence vs. Shareable Content

One of the problems with reading online marketing blogs is that they all talk as if you already know what they’re saying. Sure, there are intro posts on their sites, and long-winded explanations for how content works, but here’s the truth: A lot of what they’re saying doesn’t apply to you. As a law firm, your marketing and branding efforts are distinctly different from the average retailer even if your end goal is the same. [...]

Building Your Brand: CEO Mike Edwards Talks to Up and Coming Lawyers at Belmont University about the Importance of Digital Marketing

Image from Belmont University: Whether you’re fresh out of law school or have been practicing for 30 years, the best ways to build your brand happen online. It’s just how it is now. But marketing yourself on the web comes with some challenges, and attorneys can get themselves in some trouble with their State Bars (especially new attorneys) if they’re not careful. That’s why the CEO of Digital Law Marketing, Inc., Mike [...]

Bringing the Heat in Boca Raton at the Winter AAJ Convention

  This past weekend, our CEO Mike Edwards took a little break from the cold to spend some time in Boca Raton at the American Association for Justice 2016 Winter Convention. The AAJ’s theme this year was “Strength in Knowledge * Power From Networking * United for Justice” – and the convention was a great success! The attorneys we met appeared impressed with the selection of sessions (as well as the opportunity to blow off [...]

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